Fashion Retailer H&M Opening Store At Norfolk Premium Outlets

Norfolk Premium Outlets is adding another retailer to its ever-growing roster.

Fashion retailer H&M is opening a new location at the outlet mall on Thursday, March 15.

Along with collections for men, women and teens, the new store will have the H&M Kids Collection for newborns to 14 year olds.

H&M says it hired 20 new workers for the store.

To celebrate the opening, H&M says the first 200 people through the door will be offered an “H&M Access to Fashion Pass,” which is valued from $10 to $300.

The store is scheduled to officially open at noon on March 15.

MIAMI BEACH, FL – JANUARY 09: A sign is seen on a H&M clothing store on January 9, 2018 in Miami Beach, Florida. H&M apologized on Monday after the Swedish clothing retailer’s website in Britain showed a black child model wearing a hooded sweatshirt that said “coolest monkey in the jungle.” (Photo by Joe Raedle/Getty Images)

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